The Buzzword Trap - Why it’s BETTER to Write Emails Like a 10-Year Old

Buzzwords: a word or phrase, often an item of jargon, that is fashionable at a particular time or in a particular context.

Writing complex, meaningless, and hard to understand language in your sales emails in hurting you in more ways than one:

- They’re hard to scan making your prospect less likely to read your email

- They’re a symptom of pitching, not the point of a cold email

- They try to sound smart instead of clear making prospects roll their eyes

Focus on writing at - 5th grade level when selling. As a rule of thumb the less syllables the easier a word is to read!

#buzzwords #salestips #coldemailmarketing

Try Lavender's AI email assistant for free today to get recommendations on less complex words in your emails - https://www.lavender.ai/?utm_medium=social&utm_source=YouTubeDescriptions

Тэги:

#Buzzwords #Chelsea_castle #cold_email #buzzwords_sales #copywriting #email_marketing #email_campaign #cold_emailing #email_copywriting #sales_tips #business_buzzwords #buzzwords_in_business #corporate_speak #business_speak #jargon #email_jargon #email_buzzwords

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