Rich Cardona knows what it takes to create a successful podcast. As a global top 50 podcaster and the producer of The Leadership Locker, Brown Table Talk, and Emotional Optimism among others, Rich has built his career around helping others scale their business with podcasts. In this episode of Brand Story, he’s sharing his insights around building and growing podcasts by adding value and meeting your listener’s promise.
This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.
Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.
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00:00 Introduction - Rich Cardona
02:17 Rich Cardona - Discovering Podcasting, Starting A Business
06:30 Hard Times in Entrepreneurship - Keep on Serving
08:39 Landing Huge Guests On Your Podcast
14:39 The Listener's Promise
18:49 Biggest Challenge In Podcasts - Is Your Show Recommendable?
26:09 Rich Asks Steve - What Has Helped You Persevere with Brand Story?
28:39 Simple Promotion Tips for Podcasting
35:17 Common Goals in Podcasting
41:34 What Surprised Rich about Entrepreneurship
48:24 Rich's Season of Life - Addition Through Subtraction
51:14 Rich's Advice For His Younger Self - Never Settle
Тэги:
#Podcasting_Tips #Successful_Podcasting #Entrepreneurship #Podcast_Growth #Brand_Storytelling #Brand_Strategy #Branding #Marketing_Podcast #Video_Podcast #Marketing #Value_of_Podcasting