This case study video explores the role Core Creative played as a collaborative partner in rebranding Waterstone Mortgage. Beginning the rebrand process by developing a brand compass to bring the company’s goals and values to the forefront, Core led Waterstone in creating internal and external marketing campaigns, redesigned marketing materials and key corporate assets (including a new logo and other visual guides) to support Waterstone’s position as a lender with strong Midwestern values. Core Creative is happy to collaborate with clients to support rebranding initiatives that help express distinct value propositions and differentiate a brand from its competitors. Visit Core Creative to review a full case study of our creative and strategic approach to helping Waterstone Mortgage turn their brand into an asset.
https://www.corecreative.com/work/waterstone-mortgage-brand-launch/
Тэги:
#Advertising #Brand_definition #Internal_Marketing_Campaign #External_Marketing_Campaign #Corporate_Assets #Logo_Design